Organizational Structures – What it is and Why it’s Important to You

An aspect of website architecture and web design that you may have never heard about is called organizational structure. This is basically organizing your content on your website based on their relationships with each other. By structuring it in an intuitive way, users will be able to get an idea of where to look to find the information they’re looking for. This concept requires you to understand the user and use a method of organization that is best suited for your audience. There are three different types of structures which are Hierarchical, Sequential, and Matrix.
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Proper Coding of the Site Helps Native and Organic Optimization

Native advertising has been working incredibly well for many advertisers. Because they are seen in the main content or embedded into the main content, it can often work just as well as display ads (if not better). It can also be a great way to generate an additional revenue stream if you are a publisher. However, it is important that you get the coding correct to get the most of out of your native campaign.
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Interactive Agency Expanding Their Offering to Mobile App Development

ArtVersion, a leading creative agency located in Chicago, is announcing that the company is expanding their services to offer mobile app development, development for native mobile apps for iOS and Android, and web app development and digital publishing. ArtVersion is already well known for their User Interface and User Experience Design work, and is taking their specialized knowledge in these areas to help companies create winning apps.

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Some Basic Information You Need to Know Before You Code or Hire a Coder

Whether you’re in the middle of coding a website or planning to hire a professional developer for custom coding, you need to make sure you understand the core principles behind a web development project. Coding a website these days seem easy because of all the WYSIWYG editors that come with content management systems. However, custom coding is necessary if the goal is to create a website with custom options, faster loading speeds, better SEO performance, etc. Here is some basic foundational knowledge you need to know if you’re getting involved with a development project.
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Custom Coded Sites vs Templates

For many business owners, it can be tempting to look for as many ways to save money with all the expenses that come with running a company. A common decision that comes up in the web design and development phase is to figure out whether to go with templates or get the website custom coded. There are pros and cons of both that you need to consider. Here are some points of both options to help you make a decision.
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5 Reasons to Consider Custom Coding for Corporate Sites

While using publicly available third party applications can be budget-friendly, it’s not an ideal choice for many companies. If you have a corporate site and want it perform optimally, you’ll need to go with custom coding services. It will give you the customization, flexibility, security, and other advantages that you won’t get from third party applications or templates. Here are some of the core reasons why custom coding is essential for a corporate website.
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Why Using Responsive and Adaptive Design Together May Be the Best Choice

Trying figure out what type of design to use can be a daunting task for many website owners. One big decision that needs to be made is to choose between responsive and adaptive web design. While responsive design works great in delivering a great experience for mobile users, it’s not perfect. Some website owners will want to create a truly optimized experience for a segment of their users that they deem valuable.
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Are Microinteractions Effecting User Experience

They say design is in the details, and nowhere does this adage hold true more than in the process of crafting an interface. Embarking on the massive undertaking of designing, building and delivering what is essentially, in todays digital world – a brand’s calling card – can be a daunting task. Even a site redesign can be a lengthy engagement requiring multiple stakeholders and levels of interaction through the project’s lifecycle. Even for the best of designers, developers and project managers – details can get lost  – but is it is within these details that the heart of the optimal user experience resides and it is an essential task to ensure they are not missed.